Category: Social Media

video marketing

Why Your Business Should Be Using Video Marketing

Video marketing is an ever increasingly relevant form of marketing for businesses. According to YouTube’s findings, there are about 1 billion hours worth of views on YouTube videos every single day around the world. The average watch time for an individual is 40 minutes a day. And overall, it is predicted that by 2019 video…
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influencer marketing to older generations

Influencer Marketing to Older Generations

Influencer marketing is not just for millennials, despite what some might try to convince you. The beauty of influencer marketing for millennials is actually the same for older generations. They’re so resistant to typical ads that they aren’t responding to them well. Using influencers for older generations works quite similar to using them for the…
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3 Tactics to Drive Website Traffic That Aren’t SEO

SEO or search engine optimisation continues to hold great influence and power in generating website traffic. SEO is one of the most powerful organic tools businesses online have available to them. It works because it focuses on a target market that is looking for what you have to offer.   But SEO can also be…
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SEO and Social Media

The Relationship Between SEO and Social Media

SEO can be seen as a very simple concept. Use a keyword to get yourself found on search engines. It’s typically effective. And it’s free. And while it still does work under this rather simple approach, with it’s constant organic use and the heavy competition, it’s time for businesses to be smarter when it comes…
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Influencer Marketing

Influencer Marketing: Are You Using It?

Influencer marketing is bigger than ever with the absolute explosion of Instagram and other social media platforms.   Why Influencer Marketing? It’s Not Pushy Influencer marketing is completely not pushy. You aren’t forcing something on your target audience and are using a method of reaching out to them that they will respond to well. This…
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How to Make Your Instagram So Impressive

Although Instagram was primarily launched as a social networking platform, it is now used worldwide as a tool to promote many businesses. With the correct use and optimisation, Instagram can be placed among the most effective marketing tools for your business. However, maintaining an odd looking, lifeless Instagram account will not make much difference; you…
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Hashtags and Why They Are So Important in Building Your Business

“Hashtags” is a frequently used word in today’s highly digitalised society. Hashtags have become an important aspect for modern businesses to succeed in this highly competitive era, they provide a number of assistive benefits for your business. Here is an overview of hashtags and why they are so important in building your business.     What…
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Using YouTube Content to Build Your Brand

YouTube content has completely transformed the way businesses can use social networking sites to build their business. Regardless of the scale of the business you run or to which industry it relates to, you need to seriously think about how you are going to brand it. Going beyond the traditional strategies, modern technology facilitates you…
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Social Marketing

Tips to Make Your Social Marketing Better

Social media marketing has become one of the most prominent tools for the success of businesses across the globe. Regardless the scale of the venture, social media campaigns can make wonders on behalf of entrepreneurs. Mentioned below in this article are some useful tips to make your social marketing better.     Refresh the Old, Popular Posts   Select posts…
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Kora Naughton Film Clip

Our Work with Kora Naughton – The Next Big Thing in Country Music

Facebook is a powerful tool.   Kora Naughton is a 16-year-old country music singer/ songwriter from Albion Park NSW. She has always had the same dream, to sing, though she wasn’t always keen on country music in particular which is how she actually got into the music industry. It’s a competitive world out there for any…
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