
Empowering Leadership: The CEW HubSpot Membership Portal Transformation

Industry
Nonprofit/Charity
Challenge
Chief Executive Women (CEW) sought a modern digital solution to streamline their fragmented systems for better member engagement and management. They partnered with NWC for design and DigiKat to implement their vision on HubSpot.
Results
CEW transformed member engagement and event management. The portal streamlined operations, cut administrative tasks, and improved member experience, reinforcing CEW's leadership in women's advocacy.
Key Product
Content Pro, Content Enterprise

About CEW
Chief Executive Women (CEW) is a leading organisation dedicated to empowering women leaders across Australia. Through their innovative programmes, research, and advocacy, CEW is committed to advancing gender equity and fostering professional excellence.
The Challenge
Chief Executive Women (CEW) needed a modern, integrated digital solution to manage their growing membership base. Their existing systems were fragmented—hampering member engagement, event registration, and renewal processes. With a clear vision to provide an exceptional user experience that reflected their progressive mission, CEW turned to Now We Collide (NWC) for design expertise and engaged DigiKat to bring the vision to life on HubSpot.
The Solution
Working with NWC’s award-winning designers, we built a fully custom website and membership portal on HubSpot using the Nexus Enterprise theme.
Key features included:
- Secure Access & Personalised Dashboard: A dedicated login and member home page delivering tailored greetings, quick links, and real-time updates.
- Custom Members Directory: A searchable, filterable directory powered by HubDB, enabling members to easily find and connect with one another.
- Custom Events Module: An interactive events page integrated with HubSpot Marketing Events for seamless event management and registration.
- Membership Renewal Module: A bespoke solution for hassle-free membership renewals, integrated with HubSpot Memberships and HubSpot Payments (Stripe).
The Results
Post-launch, CEW witnessed a dramatic transformation in how they manage member engagement and events. The integrated portal streamlined operations, reduced administrative overheads, and enhanced the overall member experience—solidifying CEW’s position as a leader in women’s leadership advocacy. The project is a shining example of how strategic collaboration and innovative technology can drive measurable impact.