Cocentric

About Cocentric

Cocentric is a UK company working on digital employee experience: the tools and channels that connect staff to each other and to the business. They build connected, engaged work environments, partnering with platforms including Microsoft 365 and Workvivo to improve communication and collaboration across organisations.

The problem

The old site was static and hard to navigate, and it no longer matched the services Cocentric had grown into. Partnerships with platforms like Microsoft 365 and Workvivo had nowhere sensible to sit in the structure. It lacked the scale and flexibility to present a widening set of services to a diverse audience. So the site under-sold the company instead of representing it.

How we approached it

Now We Collide had already done the design work, so this job was translation rather than reinvention. We built on HubSpot Content Hub Pro and broke the design into modular templates, so a page gets assembled from parts rather than coded one at a time. That is what makes it scale: a new service or a new partner gets a page without a developer. Accessibility compliance and responsive behaviour went into the template spec rather than being checked at the end.

What we built

• HubSpot Content Hub Pro build from Now We Collide's designs
• Modular page templates assembled without developer time
• Responsive layouts across the full page set
• Accessibility compliance built into the templates
• Partner sections for platforms including Microsoft 365 and Workvivo
• Content management handed to Cocentric's own team

What changed

The site loads faster and is easier to move through, and what it says now matches what Cocentric actually sells. Their team publishes updates themselves instead of queueing them with a developer. Partnerships and services each have a proper place in the structure, so the site keeps pace as the offer changes.