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    Blog Content and Trends for everything HubSpot, marketing, sales, customer service, and Revops.

    AI, crm, ceo

    AI and CRM Trends for 2025 Every CEO Should Know

    As technology evolves, AI and CRM systems continue to redefine how businesses interact with customers, streamline operations, and make data-driven decisions. Staying informed about the latest trends in these fields isn’t just a...

    Joshua Lawrence

    6 mins read

    AI, crm, Business Systems

    System Scalability: How to Build Business Infrastructure That Grows with You

    As businesses grow, so do their operational demands. A scalable infrastructure is critical for supporting this expansion, ensuring that your systems can handle increasing workloads and data without compromising efficiency. By...

    Joshua Lawrence

    6 mins read

    crm, Business Optimisation

    Choosing the Right CRM for Your Scaling Business

    As your business scales, managing customer relationships becomes increasingly complex—and essential. Choosing the right Customer Relationship Management (CRM) system is a critical decision, as it impacts your team’s efficiency,...

    Joshua Lawrence

    6 mins read

    Business Systems, Business Optimisation, ceo

    Digital Transformation Checklist for CEOs: What You Need to Succeed

    Digital transformation is no longer optional—it’s essential for businesses seeking to stay competitive, improve efficiency, and meet evolving customer expectations. For CEOs, leading a digital transformation initiative requires a...

    Joshua Lawrence

    5 mins read

    website design, HubSpot, crm, Business Optimisation

    Case Study: Building a Sweet Success Story for Perth Pick n Mix

    At DigiKat, we love partnering with businesses that are as passionate about their products as we are about creating seamless digital solutions. Our recent collaboration with Perth Pick n Mix, a candy lover's paradise, allowed us...

    Joshua Lawrence

    2 mins read

    AI, Business Optimisation, ROI

    Scaling Smart: Aligning AI with Business Goals for Measurable ROI

    AI offers immense potential to transform business operations, improve efficiency, and enhance customer experiences. However, realising a strong return on investment (ROI) from AI initiatives requires more than simply adopting the...

    Joshua Lawrence

    5 mins read

    AI, Business Systems

    Future-Proof Your Business: Preparing Systems for AI Integration

    As AI technology rapidly advances, businesses are looking to future-proof their systems by preparing for seamless AI integration. An AI-ready infrastructure can unlock new efficiencies, automate complex processes, and deliver...

    Joshua Lawrence

    5 mins read

    AI

    Revolutionising Email Management with AI: Meet Our Email Agent

    Imagine reclaiming hours from your workweek, reducing stress, and boosting productivity—all by letting an AI handle your email inbox. Sounds like a dream, right? At DigiKat, we've turned that dream into reality with our AI-powered

    Mick Goman

    5 mins read

    Business Optimisation, Audit

    Business System Audits: Ensuring Efficiency in Your Current Processes

    As businesses grow, their processes and systems can quickly become complex, leading to inefficiencies that hinder productivity and profit. A comprehensive business system audit is key to identifying these inefficiencies before...

    Joshua Lawrence

    5 mins read

    AI, crm, Business Optimisation

    Leveraging Data to Drive Smarter Business Decisions

    Data-driven decision-making has become essential for businesses looking to gain a competitive edge. With data analytics and Business Intelligence (BI) tools, companies can transform raw data into actionable insights, enabling...

    Joshua Lawrence

    5 mins read

    AI, Business Systems, Business Optimisation, Organisational Structure

    Recognising AI-Driven Roles in Your Organisational Structure

    In a rapidly evolving digital landscape, businesses are increasingly leveraging AI and custom automation tools to handle tasks traditionally performed by humans. At DigiKat, we’ve embraced this transformation by developing...

    Joshua Lawrence

    3 mins read