In today's fast-paced business environment, data has become the cornerstone of effective marketing strategies. Small businesses are increasingly recognising the value of data-driven decisions to understand customer behaviour,...

Following the overwhelming response to our recent exploration of AI and CRM Trends for 2025, it’s clear that these topics resonate deeply with business leaders striving to stay ahead of the curve. As the role of AI and CRM...

As businesses expand, systems that once served them well can quickly become outdated or inefficient. For CEOs and business leaders, preparing for growth means implementing scalable structures that support evolving demands in...

Data is one of the most valuable assets for modern businesses, but managing it responsibly—especially in the age of AI—is more challenging than ever. With AI and CRM platforms automating data collection and processing, businesses...

As your business scales, managing customer relationships becomes increasingly complex—and essential. Choosing the right Customer Relationship Management (CRM) system is a critical decision, as it impacts your team’s efficiency,...

Digital transformation is no longer optional—it’s essential for businesses seeking to stay competitive, improve efficiency, and meet evolving customer expectations. For CEOs, leading a digital transformation initiative requires a...

At DigiKat, we love partnering with businesses that are as passionate about their products as we are about creating seamless digital solutions. Our recent collaboration with Perth Pick n Mix, a candy lover's paradise, allowed us...

AI offers immense potential to transform business operations, improve efficiency, and enhance customer experiences. However, realising a strong return on investment (ROI) from AI initiatives requires more than simply adopting the...