The Dashboard Obsession Is Killing Your Business
Somewhere along the way, the business world decided that dashboards equal data maturity. Want to look sophisticated? Build a dashboard. Want to impress the board? Show them a...
I Built an AI Employee for Less Than $200/Month. Here's Exactly What It Does.
At 9am this morning, before I'd finished my coffee, Kit had already checked my inbox, flagged 2 urgent emails, posted the team's calendar to our group chat, and reminded everyone about a 10am client call.
6 mins read
The 3-Click Rule: How One Change Took CRM Adoption From 23% to 94%
A client's sales reps needed 47 clicks to create a deal in HubSpot.
Forty-seven.
Someone had built a "comprehensive" deal creation process with 23 required fields, 4 dependent dropdowns, a mandatory notes section, and a "data...
5 mins read
We Replaced a $65K/Year Hire With an AI Workflow. Here's the Honest Truth About What Happened.
Let me put the 3.5-day response time in context.
Industry research consistently shows that leads contacted within 5 minutes are 21 times more likely to convert than leads contacted after 30 minutes. After an hour, the probability...
12 mins read
I Built an AI Employee for Less Than $200/Month. Here's Exactly What It Does.
Kit isn't a tool we log into. Kit is woven into the fabric of how DigiKat operates.
It monitors our Microsoft Teams channels. It reads our email. It manages our Outlook calendar. It updates our HubSpot CRM. It generates content...
11 mins read
HubSpot for TRT Clinics: How to Build a Scalable, Data-Driven Hormone Practice
In the fast-evolving world of telehealth, Testosterone Replacement Therapy (TRT) and Peptide clinics are no longer just medical practices — they’re digital ecosystems. Success now depends on how seamlessly you can attract leads,...
6 mins read
How to Build a Self-Service Customer Portal That Reduces Support Tickets by 70%
The modern customer expects instant access to information, 24/7. Yet most businesses still rely on traditional support channels that create bottlenecks, frustrate customers, and drain resources. The solution? A well-designed...
11 mins read
Quick Wins in HubSpot Onboarding (And Why They Matter)
Onboarding into HubSpot can feel like stepping onto a plane for the first time—you know it’ll take you places, but the controls look overwhelming. That’s where quick wins come in. They’re small, high-impact actions you can...
3 mins read