Blog

HubSpot CRM

HubSpot is a beacon of information, resources and tools that can assist you with your digital marketing and reaching out to your audience. HubSpot CRM is one of their resources that helps you to fully manage and track your digital marketing work. It’s a platform that allows you to keep all your information in one…
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IoT for small business

The Internet of Things (IoT) for Small Businesses

The Internet of Things (IoT) is creating new opportunities for technology advancements nearly every day. IoT can help with everyday tasks and improve the functions and processes at home and in large scale businesses. But the impact of IoT on smaller scale businesses can be astronomical and has the power to really help these smaller…
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SEO and Social Media

The Relationship Between SEO and Social Media

SEO can be seen as a very simple concept. Use a keyword to get yourself found on search engines. It’s typically effective. And it’s free. And while it still does work under this rather simple approach, with it’s constant organic use and the heavy competition, it’s time for businesses to be smarter when it comes…
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Creating the Omni-Channel Experience For Your Customer

Using multiple channels in marketing is a concept we have stressed over our blog posts and eBooks. Having more than one successful channel is crucial to success for your business and building your brand. But what about taking it one step further than this? Having your channels work together to create a more powerful experience…
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Content

Using Effective Content to Boost Your Website Traffic

Your content is a very powerful tool. Content includes written work, photos and video (just to name the main ones) and therefore can really get creative. Especially when you combine different types of content. There are a number of ways to use content to boost your website traffic and ultimately get the leads and sales…
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Audio over Visual

Audio: More Important Than Visual for Video?

Yep, you read that right. Audio is one of the most important parts of video. You don’t really notice sound until it is bad. But once it’s bad you realise the impact it really can have for a video.   Whether you’ve thought about it before or not, video has two key elements: audio and…
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The Future of Internet of Things (IoT)

The Internet of Things (IoT) is a topic that is becoming increasingly more common in conversation these days. As technology has been advancing so quickly over time, it is no surprise that concepts and ideas like IoT would start to arise in conversation. Both in a professional context and even in everyday conversation.   Today,…
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Marketing to Millennials: The Ultimate Digital Conundrum

Digital marketing is not a one size fits all concept. We’ve said that more than once before and we are bound to say it again. Digital marketing is a complex enough way to get sales leads for your business. By letting yourself think each digital marketing layout will work for any business, you are making…
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Our Experience at the Beef Australia 2018 Beef Expo

Every three years Australia’s national beef expo Beef Australia is held in Rockhampton. This year Beef Australia 2018 was held from May 6 to 12. It is designed to celebrate all areas of the Australian beef industry.   And celebrate they did! With 30,000 litres of beer, 1000 bottles of champagne and 10,000 bottles of…
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Music Video Sponsorship

Music Video Sponsorship

Having a great music video idea is always something exciting. Getting together all the ideas and different aspects of the video is fun and engaging. But how are you going to fund this video? And who’s going to film it? You need music video sponsorship. Having the funds to film music videos, especially in the…
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